Meet the experts behind Edgemere’s excellence.

John Falldine

John Falldine

Executive Director

Having previously held various leadership roles at Edgemere, John returned to the Edgemere team as Executive Director in July 2021. John has a true passion for working with seniors. What he likes most about working in senior living is seeing team members, residents, and family members interacting, building relationships, and making a difference in each other’s lives.

John received his Bachelor of Science in Communication and Journalism from Oklahoma State University and his Master’s degree in Business Administration from Saint Leo University in Tampa, FL. He and his wife, Jade, are parents to 3 sons and 1 daughter. They have a five-year-old Shih Tzu dog named Madden who “absolutely runs the house.”

Ann Joyce

Ann Joyce

Associate Executive Director

Ann brings a wealth of service and management experience to the Edgemere team. After spending three decades working at 4- and 5-star hotels, it’s clear she has a knack for hospitality and an aptitude for excellence. Ann volunteers for the Dallas Chapter of the Alzheimer’s Association, Susan B. Komen Race for the Cure and other local organizations.

Chris Silasavage

Chris Silasavage

Director of Sales

Chris Silasavage moved to Dallas in 2008 from Cincinnati Ohio where he worked for Marriott as a General Manager in 5-star hotels. He moved to Dallas to work with the W brand hotels, opening 3 boutique hotels in the Dallas area. Chris left the hotel industry in 2010 where he was given the opportunity to work as a Regional Director of Sales for Holiday Retirement, overseeing 12 independent living communities, and was named the Regional Sales Leader of the year in 2011. Chris moved on from Holiday Retirement in 2016 to gain experience and new challenges in Assisted Living, Memory Care, and Active Adult senior living communities.

Chris has been happily married for 25 years to his wife Hope and they have 3 children, Jake 23, Elizabeth 18, and Grace 16. He has two Labradors, Lilly 14, and Shaggy 7 . Chris’s favorite past times are watching and playing soccer, camping, hiking, and being in nature.

Martha Holloway

Martha Holloway

Senior Sales Advisor

Martha brings over 30 years of sales and marketing experience to Edgemere, making her an invaluable asset to our team. Her background in sales and real estate led her to the senior living industry, and she hasn’t looked back since. Throughout the years, she’s assumed various roles such as marketing representative, clinical liaison, apartment manager and admissions director.

Rex Smith

Rex Smith

Human Resources Director

Rex is an accomplished human resources director. He enjoys identifying opportunities for improvement and solutions to enhance business processes, leading long-term strategic planning, and anticipating the innovation of change initiatives to promote people productivity, organizational efficiency, and cost-effectiveness. As the Human Resource Director, Rex’s goal is to better serve the Edgemere team members’ wants, needs, and requests.

Rex spent 4 years on active duty in the United States Navy as an Aviation Storekeeper on the USS Nimitz stationed in Norfolk, Virginia. He is married to his wife Brittnee, a registered nurse. Together they have 6 children and 3 energetic fur babies. Rex loves to read, fish, ride ATVs, study the Stock Market, and attend church.

Bobbi Jo Crocker

Bobbi Jo Crocker

Administrator

Originally From Green Bay, WI, Bobbi Jo received her Bachelor’s degree in Social Work from the University of Wisconsin.  While attending college, Bobbi Jo discovered her passion for serving others which led to the senior population, where she has served for 13 years.  Bobbi Jo moved to Texas in 2015 where she received her license in Nursing Home Administration.

Bobbi Jo has been married for 19 years to her husband, Bryan who also serves in a senior living community.  They have 2 rescue fur babies, Jak and Bella.  Together they enjoy traveling, camping, spending time with family and friends and church activities.  Bobbi Jo enjoys music, time with her dogs, Jeepin’, the works of Thomas Kincaid, and encouraging others as a Health Coach.

Get in touch using the contact form on this page to learn more about the people making a difference in our community.